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Which are the various techniques used in translation?

Translation is the process of converting a text from one language to another while retaining its meaning and context. The primary aim of translation is to convey the message and the intent of the original text as accurately as possible, without compromising the linguistic and cultural nuances. In order to achieve this objective, various translation techniques have been developed, each with its own strengths and limitations.
In this article, we will explain the various techniques used in translation, including literal, idiomatic, and free translation.

Literal Translation

Literal translation, also known as word-for-word translation, is a technique that involves translating the source text word-for-word, without any regard for the grammar or syntax of the target language. This technique is often used in technical or legal documents where accuracy and precision are of utmost importance. However, literal translation can lead to awkward or incomprehensible translations, as it fails to take into account the idiomatic expressions, nuances, and cultural references of the target language.

Literal Translation - Avoid its Pitfalls - Bunny Studio Blog

For example, the literal translation of the Spanish expression “estar en la luna” would be “to be on the moon,” but its idiomatic translation in English would be “to be lost in thought” or “to be absent-minded.”

Idiomatic Translation

Idiomatic translation, also known as meaning-based translation, is a technique that aims to convey the meaning and intent of the source text in a way that is natural and idiomatic in the target language. This technique involves replacing the literal translation of a word or phrase with an equivalent expression that is commonly used in the target language. Idiomatic translation takes into account the grammar, syntax, and cultural references of the target language, and is often used in literary or creative texts.

TRANSLATION TECHNIQUES: HOW TO TRANSLATE IDIOMS

For example, the idiomatic translation of the French expression “avoir le cœur sur la main” would be “to have a heart of gold” in English.

Free Translation

Free translation, also known as dynamic equivalence, is a technique that emphasizes the meaning and intent of the source text over its form and structure. This technique involves rephrasing and restructuring the source text in a way that is natural and idiomatic in the target language, while retaining the essence and the message of the original text. Free translation is often used in marketing, advertising, or promotional materials, where the goal is to convey a message or a concept rather than a literal translation.

Translation Theory: Between a Word and a Bad Phrase - Bunny Studio Blog

For example, the free translation of the slogan “Just Do It” by Nike would be “Hazlo” in Spanish or “Fais-le” in French, which means “do it” or “make it happen,” rather than a literal translation of the English phrase.

Conclusion

In conclusion, translation is a complex process that involves not only a deep understanding of the source and target languages, but also an appreciation of their respective cultures, idiomatic expressions, and nuances. The choice of translation technique depends on the type of text, its purpose, and the target audience. While literal translation can be accurate and precise, it may fail to capture the meaning and cultural context of the source text. Idiomatic translation, on the other hand, aims to convey the message and intent of the source text in a natural and idiomatic way, but may sacrifice some of the literal accuracy. Free translation, finally, is a technique that focuses on the essence and the message of the source text, rather than its form and structure, and is often used in creative or promotional materials but should be avoided or should be used as less as possible.


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